- May 2, 2022
In the earliest stage of innovation, creative proposals are judged according to their perceived novelty and usefulness. Sharaya Jones, assistant professor of marketing at Mason, has a simple yet counterintuitive rule for would-be innovators hawking their ideas: More is more. Her recent paper in Marketing Science, co-authored by Laura J. Kornish of University of Colorado Boulder, pits verbose and detailed idea descriptions against terse ones.
- April 29, 2022
Einav Hart, an assistant professor of management at George Mason University’s School of Business, shows the economic implications of negotiators’ relationships, and how these economic implications affect how people negotiate. Her recent paper in Organizational Behavior and Human Decision Processes (co-authored with Maurice Schweitzer at the Wharton School of the University of Pennsylvania) introduces the construct “ERRO” (the Economic Relevance of negotiators’ Relational Outcomes) to shed light on when negotiators should consider their future relationships.
- April 28, 2022
According to a recent working paper co-authored by Mason finance professors Lei Gao and Bo Hu, more than 80 percent of U.S. public firms use graphics in their annual reports. Further, visual presentation has market benefits as well as aesthetic ones.
- April 27, 2022
Bret Johnson, assistant professor of accounting at Mason, recently co-authored a paper in Management Science finding that SEC comment letters are leaking out among investors close to the company concerned, who then use it to their advantage. Technically, such information-sharing violates Regulation Fair Disclosure (FD), which prohibits companies from sharing secrets with network partners such as institutional investors and analysts.
- April 7, 2022
Turbulent times are challenging for decision-makers in business. This pervasive condition scholars call economic policy uncertainty (EPU) can turn a wise move into a costly one virtually overnight and is known to weigh on firm innovation, investments and value. When confronting EPU, what’s a firm to do? Saurabh Mishra, professor and area chair of marketing at Mason, and co-authors explores that question.
- March 29, 2022
Brad Greenwood, associate professor of information systems and operations management at George Mason University School of Business, and coauthors recently launched a research study that is forthcoming at Information Systems Research that explores what happens to a community’s abortion rates when a workaround for capital constraints becomes available.
- March 24, 2022
A paper co-authored by Jessica Hoppner, associate marketing professor at Mason, has been named a finalist for the American Marketing Association’s prestigious Weitz-Winer-O’Dell Award.
- March 23, 2022
The rules of the economy are being wholly rewritten right under our noses, and distributed ledger technology wields the pen. That’s the core contention of Sarah Grace Manski, an assistant professor in George Mason University's School of Business.
- March 15, 2022
Victoria Grady, associate professor of management and program director of the Masters of Science in Management at Mason, has a new book, Stuck: How to WIN at Work by Understanding LOSS, which is the result of years of research and writing with her co-author Patrick McCreesh, an adjunct management professor at Mason. Stuck plumbs an area of psychology known as attachment theory, first developed in the mid-20th century by John Bowlby, a British psychoanalyst.
- February 23, 2022
The Center for Retail Transformation within the School of Business recently held a webinar on autonomous stores, moderated by Center director and associate professor of marketing Gautham Vadakkepatt.